Yorkshire Top 3 Performing Merry & Bright Christmas Light Events in 2022

Despite rainy weather this year, the Christmas light switch on events stayed popular with visitors all over the UK.  To find the best performing locations in the Yorkshire & Humber Region, Place Informatics analysed the Christmas lights switch on activity for cities and towns across the region that held these events in November 2022.    The […]

How measuring visitor location data can help Heritage Action Zones attract more visitors

Heritage Sites are locations of historical importance that are designated by the government for protection and preservation. Measuring visitor location data can help attract more visitors, as well as help heritage organisations better understand who is visiting and why, ensuring these places and other historic attractions remain a vital part of society and culture. What […]