Visitor behaviour and footfall data for events
Transform your event planning and performance analysis with event footfall data and visitor insights for enhanced attendee engagement and strategic success.
Discover in-depth footfall data for events – from individual streets to city wide
Event Footfall Data
Immediate access to visitor behaviour analytics for events in town centres, green spaces and venues across the UK
the benefits
Visitor Demographics
Understand who is visiting your events including age, gender and social grade (AB,C1) profiles
Event Footfall
Measure event footfall and benchmark against pre and post event dates to understand footfall growth
Visitor Postcode Origins
Understand if your event appeals to local, regional and national visitors and where to target new prospects
Event Performance
Track growth in footfall, home postcode origins, dwell time and location occupancy by hour
Event Marketing
Know your visitor home postcode origins and enrich targeted marketing campaign choices
Event Funding
Spearhead funding applications for event proposals with solid data and insights into visitor behaviour
Place Informatics Events Dashboard
- No location hardware required
- One click export via CSV or image
- Footfall data back to 2019
- Unlimited user licence
- Benchmark against unlimited locations
- Daily, weekly and monthly data
Event Footfall Data
Measure the footfall volume for your event. Compare the % growth in footfall for the morning, afternoon, evening and night time
Visitor Origins
Identify by postcode the percentage share of event visitors. Use to target both social media and print marketing
Location Occupancy
Assess what share of event visitors are in attendance in the event location for each hour of the day
Benchmarking
Benchmark the footfall for your event against a comparative date last year, last month and the following month
Event Report
Easily generate a PDF report for circulation to key stakeholders containing all KPIs for your event
Catchment Area Analysis
Visualise where your visitors originate from and which postcodes have the highest share of population visiting your event
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How To Get Started
