Create a morevaluable green space
Make data- driven choices, justify investments and increase visitor enjoyment of your urban and country parks, estates, paths and trails using green space footfall data and visitor behaviour analysis.
Create a morevaluable green space
Make data- driven choices, justify investments and increase visitor enjoyment of your urban and country parks, estates, paths and trails using green space footfall data and visitor behaviour analysis.
Explore the benefits
Footfall and visitor behaviour data for 10,000 urban parks, estates, country parks and green spaces across the UK
Explore our incredible visitor behaviour datasets to discover key trends in environmental engagement and make more informed decisions
Investment & Funding
Allocate resources effectively with data-driven decision-making tools to strengthen funding applications, improve public services and foster sustainable environments.
Movement Insights
Improved understanding of human activity across green spaces, usage patterns, hot and cold spots, popular access points and path usage for green spaces of any size.
Visitor Postcodes
By pinpointing visitor origin postal codes, discover where park-goers are travelling from to use green spaces, who they are and what they do there.
Maintenance
Clearly visualise the busiest areas and path usage for maintenance and resource allocations for conservation and preservation of ecologically sensitive regions.
Demographic Insights
Utilise demographic insights and postcode locations to build powerful marketing campaigns, grant applications and to enhance visitor experience.
Project Impact Assessment
Respond to planning applications with real, proven, data analysis, attract funding partners and optimise your urban and country parks, estates, paths, trails and green spaces
Over 500 locations trust our footfall data
Our green spacedashboard
Footfall Tracking
Measure visitor volumes across your entire green site, including all entry points, footpaths, environmentally sensitive areas and commercial locations. Daily, weekly, and monthly footfall data from January 2022.
Movement flow
See where visitors move around your green space, which paths or entrances they use and how long they stay to allow for green space management strategies, improved design and help enhance both human health and environmental conservation.
Visitor Origin
Access data to see where your visitors are travelling from, and whether it is on foot, public transport or by car.
Demographic Data
Demographic data allows you to create powerful marketing campaigns and create green spaces that are safe, inclusive, and accessible for existing and future visitors.
No hardware required
Monthly visitor footfall from January 2022
Entire site measurement
Granular visitor density mapping
Visitor origin and demographic data
Our secure data platform provides a wealth of insights, allowing you to understand visitor numbers and trends with precision for better decision making
Our latest Green Space case studies
Case Study: South Downs National Park Uses Visitor Behaviour Data for Sustainable Trail Management
Case Study: Leveraging Place Informatics to Optimise Green Space Utilisation in Northampton
Have questions about our insights and data?
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happily share how Place Informatics can help you
or call 0161 706 1343
Events
Immediate access to event visitor behaviour analytics in town centres, green spaces and venues across the UK
Movement analysis
Improve your decision making with invaluable insights into customer behaviour for out of town retail locations
Car parks
Make informed decisions about your parking facilities and improve customer experience
Demographics
Compare demographic data to UK national average data to discover key trends and actionable insights