Create A More Valuable Green Space
Leverage real-time location insights to make smarter, more efficient decisions for your green space.
People And Bicycle Counting
Demonstrate the value of investment and justify funding applications
Accurate outdoor people counting for any size or shape of park or green space. Provide hard evidence to demonstrate the case for funding applications.
- Accurate counting of people and bicycle visits with no hardware requirement
- Analyse sites and locations of any shape and size
- People counts by day, time of day and dwell time
- Overlay weather data to understand behaviour patterns
- Data accepted by Natural England

Trails And Bridleways
Measure visitor activity across any length or location of trail
Measure success in attracting visitors across the full length of any trail. Measure economic contribution, frequency of use, home origin and demographics.
- Establish busiest parts to help direct resources
- Visitor numbers to support requests for funding
- Estimate economic value of the trail to the local economy
- Help inform sustainable tourism strategies
- Help inform health benefits of national and region trails

Community Reach
Understand how your sites are benefitting priority communities
Understand how effective you are in attracting visitors from priority communities. Data metrics include index of multiple deprivation, age and health and disability.
- Measure population visit conversion by postcode and LSOA
- Understand visitor profile including:
- Index of Multiple Deprivation (IMD)
- Age
- Health and Disability
- Education and Employment

Active Travel
Quantify the number of local journeys being walked or cycled.
Visualise and quantify people visitor behaviour whether by car, pedestrian and bicycle. Identify hot spots, access points, path usage and movement flows.
- Measure volume of visitors benefitting from Active Travel projects
- Differentiate path usage by pedestrian, bicycle and car
- Segment by low traffic/speed carriageways and off road trails
- Benchmark pre project delivery from January 2022

Maintenance Planning
Understand how and when areas are being used most
Analyse outdoor usage by day of week, time of day and dwell time. Visualise precise usage of official and unofficial paths for safety maintenance.
- Know how many people visit your parks by hour of day
- Measure busiest days of the week to allocate time of maintenance work
- Understand which official and unofficial pathways are used by visitors
- Quantity the visitor hotspots to allocate resource where they are needed most

Trusted by our clients to provide expert insights forTown Centres, Tourism, Green Spaces, Commercial Real Estate and Retailers
Trusted by our clients to provide expert insights for Town Centres, Tourism, Green Spaces, Commercial Real Estate and Retailers





