Location Performance
Discover the power of visitor data in shaping your town’s or city’s development strategy.
Footfall
How many people visit your location?
Measure how many unique people are present in your location including town centres, retail locations, outdoor recreation, green spaces, tourist destination. No double counting!
- Monthly, weekly, daily, hourly
- No hardware required
- History from 2019
- Granularity to 10m
- Easy benchmarking
- Combine with spend and demographic data
Dwell Time
How long do visitors spend in your location?
Measure the number of visitors who dwell by time period in your location. Easily benchmark using the average dwell calculation for all unique visitors.
- Monthly Average
- Volume & % by time periods
- Day of Week, Weekday and Weekend Average
Footfall Times
When do visitors use your location?
Measure the peak times of activity in your location including seasonality, week vs weekend and day / night-time economy.
- Night-time Economy
- Holiday Impact
- Morning v Afternoon & Seasonality
- Easy Benchmarking
- Append to Spend and Demographic Data
Spend
What do visitors spend in your location?
Understand the spending trends in your location across merchants and categories. Compare by time of day, day of week and benchmark against any UK location.
- Total Spend Index
- Spend Market Share
- Category Spend Index
- Combine with Demographics
- Visitor Origin Spend Index
- Day of Week and Night-Time economy Spend
Benchmarking
How do my locations compare?
Benchmark performance against any location in the UK including town centre, street, retail centre , green space or outdoor recreation location. Measure market share over time.
- Footfall and Dwell
- Spend and Income
- Visitor Origins
- Age and Demographics
Aggregated Reporting
Track trends for your entire network or geographic area
Measure the aggregated performance of multiple locations to track trends and benchmark against competitors or comparative regions and destinations
- Easy Portfolio and Network Analysis
- Rapidly Identify Outliers
- Benchmark Against Competitor Portfolios
Trusted by our clients to provide expert insights forTown Centres, Tourism, Green Spaces, Commercial Real Estate and Retailers
Trusted by our clients to provide expert insights for Town Centres, Tourism, Green Spaces, Commercial Real Estate and Retailers
