Read the latest featured news articles by Place Informatics
Make data-driven choices for your park, footpath, country estate or AONB using green space footfall data and visitor behaviour analysis
Read the latest featured news from Place Informatics
31% Decline in Footfall due to Storm Babet
The period from the 18th to the 21st of October saw the most severe and widespread disruptive weather impacts of 2023, courtesy of Storm Babet. Both the Environment Agency (EA) and the Scottish Environment Protection Agency (SEPA) issued multiple severe flood warnings. Across the UK, there was an average 3% decline in footfall during October, with Scotland experiencing an almost 5% decrease.
In Scotland, the town of Brechin faced significant challenges as hundreds of homes and businesses were flooded, particularly in the aftermath of river South Esk defenses being overtopped. Storm Babet also led to the closure of the main A90 trunk road between Forfar and Brechin due to bridge damage. Notably, Brechin witnessed a substantial 31.25% decrease in footfall from the first half of the month to the second.
Local Tech Business Moves to Larger Offices in Altrincham to Facilitate Team Expansion
Manchester-TV
Place Informatics, the leading provider of footfall and location visitor behaviour data monitoring in the UK, has moved from Hale to larger officers in Altrincham to facilitate their continuous growth and team expansion…
Visitor data is helping manage and protect areas of natural beauty and boosting local retail
Movement
Measuring footfall across large green spaces used to be very expensive with hardware such as cameras or sensors being implemented at numerous sites. The modern, most cost-effective way to measure this footfall is by using GPS mobile phone data which is fully GDPR compliant….
How Visitor Data Is Helping Local Councils Manage Areas Of Outstanding Natural Beauty And Boost Local Economy
Yorkshire Times
At Place Informatics we are a leading provider of footfall and location visitor behaviour data monitoring, and our ‘green spaces’ solution is helping councils across the UK manage areas of natural beauty. Our solutions give management and marketing teams detailed visitor insights…
Visitor data is helping manage and protect areas of natural beauty and boosting local retail
Retail Times
Areas of Outstanding Natural Beauty are often vital assets to local economies, and it is therefore important for management teams and councils to understand where the local, regional and national visitors come from, where they go and what they do – across the large areas of green spaces and also along lengthy trails and pathways that are frequented by visitors….
Understanding how green spaces are used by visitors
Business and Industry Today
Place Informatics, the leading provider of footfall and location visitor behaviour data monitoring in the UK, believes that understanding how green spaces such as country and urban parks, public gardens, nature reserves, forests and footpaths are used by visitors can really assist local councils and help retailers and businesses to manage those areas…
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