Unlocking the potential of visitor behaviour data
Place Informatics are leaders in visitor location analytics, bringing footfall and mobility data to the forefront of your decision making
Unlocking the potential of visitor behaviour data
Place Informatics are leaders in visitor location analytics, bringing footfall and mobility data to the forefront of your decision making
Town
Discover how retail, hospitality and leisure pursuits influence visitor behaviour in your town
Retail
Realise the potential of your retail site by understanding customer trends for a greater ROI
Green Spaces
Measure and compare visitor movement and engagement across your entire UK green space
Tourism
Understand travel itineraries and tourist behaviour with our comprehensive tracking analytics
Find key trends in your destination sector
Discover the secret to smarter, data-driven investment decisions using valuable footfall data and behavioural analytics to identify target markets, understand visitor activity and optimise your town centre, retail site, heritage and tourist areas.
Building a better worldthrough precise data
Building a better world through precise data
We are committed to delivering value to our customers. Our feature-rich dashboards and downloadable reports provide actionable insights for multiple locations across the UK, including footfall trends, visitor demographics, competitor analysis and much more.
Discover the power of location intelligence
Discover the power of location intelligence
We are committed to delivering value to our customers. Our feature-rich dashboards and downloadable reports provide actionable insights for multiple locations across the UK, including footfall trends, visitor demographics, competitor analysis and much more.
Green Spaces
Effectively assess visitor movement for your park, footpath, country estate, or AONB
Events
Elevate your event planning and post-event evaluation with up-to-date insights on attendee footfall and engagement
Movement Analysis
Precise movement analysis and customer behaviour insights for out of town retail locations
Demographics
Analyse the characteristics of a population using demographic data combined with GIS mapping and drive time indices
Car Parks
Access rich car park foot traffic data to improve parking amenities and customer satisfaction
Our data technology
Our footfall data technology is revolutionising the way organisations gain insights into their visitor behaviour
Intuitive dashboards
With our intuitive SaaS dashboards, customers have quick and easy access to the latest human movement data and trends over time, allowing for seasonal comparisons for any location
No hardwareneccessary
Our location analytics solutions are comprehensive, offering unlimited coverage and instant access to valuable footfall data from 2019 – no hardware installation required
Privacy-led design
Place Informatics takes the utmost care to safeguard user privacy. All permission-based mobility data collected is both GDPR compliant and does not store any PII (Personally Identifiable Information)
Advanced machine learning
By harnessing the power of advanced machine learning and hundreds of billions of GPS data points, we are able to measure real-world behaviours like never before with remarkable accuracy and precision
Our latest insights
Keep up to date with our latest news, updates and insights from our dedicated team of data specialists
Case Study: South Downs National Park Uses Visitor Behaviour Data for Sustainable Trail Management
Case Study: Leveraging Place Informatics to Optimise Green Space Utilisation in Northampton
Northern Ireland, North East and Scotland Show the Largest Increase in Town Centre Visitors as Footfall Report Shows Positive Trend Across UK For First time in 2024
Have questions about our insights and data?
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happily share how Place Informatics can help you
or call 0161 706 1343