Pioneering human mobility insights for the tourism industry
Access footfall data reports for tourism destinations, AONBs, national parks & visitor attractions. Get immediate access to data at local, regional and national levels
Pioneering human mobility insights for the tourism industry
Access footfall data reports for tourism destinations, AONBs, national parks & visitor attractions. Get immediate access to data at local, regional and national levels

Explore the benefits of footfall datafor tourism destinations
National & Local Tourism Data
Explore human mobility data by tourist location type including DMO’s, AONB’s and National Parks
Visitor Itineraries
Find out which tourist attractions are most popular and how visitors combine location visits by day
Length of Stay
Discover how long tourists stay and filter by where they visit and their home postcode origin
Movement Flow
Understand how visitors move around attractions, green spaces and heritage sites
Tourism Funding
Use tourist behaviour analytics such as footfall, catchment and demographic insights in funding applications

Understand the dynamics of visitor movement
Discover how tourists interact with attractions, heritage sites, town centres, seaside resorts and other locations like Areas of Outstanding Natural Beauty (AONBs) with footfall data analytics
- Identify peak periods and popular attractions with high foot traffic, as well as quieter locations to better understand travel itineraries and tourist demand
- View location heat-maps for specific locations that people congregate, including quiet locations in your tourism area
- Understand how visitors move around attractions, green spaces and heritage sites
Understand travel itineraries and length of stay
Get a glimpse of the tourist scene in your area using footfall and visitor behaviour analytics to uncover the number of overnight visitors and their average length of stay
- Identify peak periods and popular attractions with high foot traffic, as well as quieter locations to better understand travel itineraries and tourist demand
- View location heat-maps for specific locations that people congregate, including quiet locations in your tourism area
- Understand how visitors move around attractions, green spaces and heritage sites

Make well-informed decisions with precise data
Our TourismUK.AI dashboard provides weekly footfall updates and monthly data sets into visitor trends across the nation, ensuring you’re well-equipped with the most precise and current tourism insights
- Utilise tourist visitor behaviour analytics for funding applications
- Explore human mobility data by tourist location type including DMO’s, AONB’s and National Parks
- Compare footfall data for pre-event, during and post-event
No hardware required on location
One click report exports
Footfall data available from 2019

Unlimited user licenses
Compare against unlimited locations
Daily, weekly and monthly data available
Our latest Tourism Data insights

The Benefits of Visitor Behaviour Data for Christmas Light Switch On Events and Markets 2023

St Annes Town and plans for UKSPF Projects to improve the Town Centre, Station, Promenade and Pier Links



































Speak to us today about your data needs
For more information about what we do and how we can help bring solutions to your organisation, get in touch with us today
- info@placeinformatics.com
- (+44) 0161 706 1343
- 1 Ashley Road, Altrincham, WA14 2DT

Heritage Zones
Measure visitor behaviour and footfall across the entire High Street Heritage Action Zone area