Understand customer behaviour with movement analysis

Improve your decision making with precise movement analysis, gaining invaluable insights into customer behaviour for out of town retail locations.

Understand customer behaviour with movement analysis

Improve your decision making with precise movement analysis, gaining invaluable insights into customer behaviour for out of town retail locations.

Explore the benefits

Utilise movement data to support leasing, investment and tenants

Attract New Tenants

Accurate movement analysis to help potential tenants make an informed choice when choosing a retail unit location

Optimise Leasing Values

Find out historical footfall data for vacant units and recent data for tenanted units

Tenant Impact

Identify how key tenants impact footfall to other retailers, affecting: advertising, customer offers, instore product placement

New Store Footfall

Find out if changes to the retail tenant mix impact site footfall or unique visitor numbers

Benchmarking

Analyse total customer numbers to one retail site and compare to similar locations around the UK

Data-Led Decisions

Use impartial movement data for reporting to landlords and tenants, resourcing, staffing and to support commercial arrangements

Movement Analysis features

Ipad showing 3D visual of GIS heatmap

Density Heatmap

Visualise which areas and routes are most busy or quiet. Examine dwell time, visit frequency and customer demographics

Retail Address Paths

Measure footfall to individual tenants. Understand which tenants drive cross shopping patterns

Visitors Origins

Visualise which postcodes visit your retail site each month. Find out the number and % of visitors originating from each postcodes

Customer Paths

See the routes shoppers take from any selected area, providing distance of walking, links between units and overall site movement 

Over 500 locations trust our footfall data

Our latest Movement Analysis insights

Have questions about our insights and data?

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happily share how Place Informatics can help you
or call 0161 706 1343

Car parks

Make informed decisions about your parking facilities and improve customer experience

Blue movement analysis icon on man walking

Movement analysis

Improve your decision making with  invaluable insights into customer behaviour for out of town retail locations

Green Spaces

Footfall and visitor behaviour data for 10,000 urban parks, estates, country parks and green spaces across the UK

Demographics

Compare demographic data to UK national average data to discover key trends and actionable insights